Green Labeled Products – Sorting out the Claims

I found this article about the various claims for being eco-friendly or green on various products. I have always tried to watch the various advertising claims made for the items I see on store shelves. The Green Revolution has stormed our televisions, and store shelves lately with various claims to be green, or eco-friendly, or environmentally conscious or sustainable. What do these claims really mean? Is there a standard by which they can be measured?

Someone steps up to this plate. Take a look at this new website:

http://www.wri.org/stories/2010/07/new-website-and-survey-look-behind-scenes-ecolabels-environmental-claims

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